AI Send Assurance

Everyone’s guarding the AI. Nobody’s guarding what you send.

PSA is the check before send — every AI-assisted message verified accurate, on-brand, and defensible before it leaves the building.

Before it ships. Not after it breaks.

Plumbline and Stride are live today · Warden in early access

Plumbline · pre-send check
Draft: Q3 customer announcement Policy pack: Brand + Claims v4 Checked: 4 of 4
Flagged Unverified statistic“…grew 240% YoY” — no source on record. Action: attach source or remove.
Flagged Off-policy claim“guarantee” is outside approved language. Suggested: “backed by our standard SLA.”
Passed Brand voice & toneOn profile. Reading level and claims register check out.
Passed Required disclosureStandard disclaimer present and current.
2 issues resolved — cleared to send Send ✓
Audit record #PSA-2491 · sealed 14:32 Tamper-evident · hash verified ✓
99% / 33%

99% of executives say guardrails on AI-generated content would be valuable. Only 33% rate their own as strong and consistently applied.

Markup AI, “The AI Trust Gap,” 2025 ↗
~40%

Nearly 40% of the time AI saves is lost to rework — correcting, rewriting, and verifying its output.

Workday, Jan 2026 ↗
<1 in 10

Fewer than 1 in 10 companies have a comprehensive framework for governing AI content.

SAS / Coleman Parkes, 2024 ↗

Every figure on this page links to its primary source.

The category

Guard the model. Or guard the message.

The AI-safety industry points inward — at the model, the API, the policy dashboard. None of it touches the AI slop that goes out the door under your name: the off-brand, inaccurate, almost-right content that erodes trust and burns hours in re-checking.

Everyone else

Guards the model

  • Model alignment, API security, and policy dashboards — necessary, and upstream.
  • Sells to the engineer and the risk team.
  • Surfaces the problem after it ships.
  • Never sees the actual message your company sends.
PSA

Guards the message

  • The send itself — checked in the workflow, before it ships.
  • Built for the executive who signs off.
  • Accurate, on-brand, and defensible — with a record to prove it.
  • Stops the bad send while it still costs you nothing.

The message is where your company meets the world. That is the layer PSA owns.

How it works

Flag. Check. Cleared.

One pass before anything ships — a customer email, a press statement, a board memo, a campaign. The model drafts. PSA decides whether it is safe to send.

01

Flag

Hallucinated statistics, fabricated sources, off-policy claims, and missing disclosures — surfaced before a human ever hits send.

02

Check

Against your standard, not generic rules: your brand voice, your approved language, your claims register — defined once, enforced for everyone.

03

Cleared

Fixes applied, sign-off logged. What ships is accurate, on-brand, and defensible — with a tamper-evident record that it was checked.

The evidence

What an unchecked send actually costs.

Not projections — documented cases, each linked to the primary record.

AP / The RegisterOct 2025

The consultancy refund

Deloitte Australia refunded part of a A$440,000 government contract after its report cited academic sources that did not exist — AI-fabricated citations in finished, delivered work.

Read the record ↗
BC Civil Resolution TribunalFeb 2024

The chatbot ruling

Air Canada was held liable after its website chatbot invented a refund process that did not exist. The tribunal rejected the airline’s argument that the chatbot was responsible for itself.

Moffatt v. Air Canada, 2024 BCCRT 149 ↗
Chicago Sun-TimesMay 2025

The reading list

A syndicated summer reading list ran in print with 10 of 15 books that did not exist — invented by AI, attributed to real authors, and cleared by every human step except the one that checks.

The paper’s own account ↗

Different industries, the same failure: confident AI output, no check at the moment of send. Each happened at an organization with reviewers, editors, or counsel on staff.

Outcomes by role

What changes, depending on your seat.

The same platform, read four ways. Every outcome carries the metric a pilot would be measured on.

Plumbline

Nothing off-brand or wrong ships

Every AI-assisted message is checked against your brand voice and approved language before it leaves the building.

Measured: share of AI content flagged before send
Plumbline

A defensible record of every send

A tamper-evident trail of what was checked, fixed, and cleared — ready for the board, counsel, or anyone who asks.

Measured: % of sends with a complete audit record
Loop

Mistakes stop recurring

Each flag becomes targeted training, so the same off-brand error doesn’t keep happening.

Measured: decline in top recurring flag types
Stride

Reps ship faster, on-brand

Governed AI in the rep’s flow — outreach, follow-ups, proposals — without the brand or claims risk.

Measured: on-brand rate of AI-assisted sends
Stride

Reclaim the verification tax

Less of the rep’s day lost re-checking AI output by hand — the calculator below puts a number on it.

Measured: hours reclaimed per rep, per week
Loop

Faster, safer ramp

New reps get coached on the exact gaps the workflow surfaces — not a generic course.

Measured: time-to-first-clean-send for new reps
Warden

Agent actions governed at runtime

As agents start acting, every proposed action is checked against policy and blocked or escalated before impact.

Measured: % of agent actions logged & policy-checked
Plumbline

Exposure surfaced before it ships

The accuracy, IP, and claims risks in outbound AI content are caught pre-send, not post-incident.

Measured: high-risk issues caught pre-send
Loop

Competence you can evidence

Proof the team is getting measurably better with AI — tied to real workflow behavior, not an attendance log.

Measured: gap-reduction curve, by team
Loop

Training that comes from real gaps

The workflow detects where AI actually falls short and builds the targeted training — included with every product.

Measured: gap-to-training cycle time
Loop

Provable improvement, not completion

Show the board the curve of recurring gaps declining over time, not a stack of certificates.

Measured: reduction in recurring gap types
Stride

Fluency that lifts output

Teams learn to trust and challenge the AI, so the speed gain doesn’t come back as rework.

Measured: output per person, post-enablement
The estimator

What the verification tax is costing you.

Roughly 40% of the time AI saves is lost to re-checking its output. Set the three inputs to your team and read the cost.

Directional estimate, not a quote. Bring it to the Gap Check and we’ll pressure-test it against your real numbers.

Estimated annual cost of unreclaimed rework
$0

recoverable per year by automating the pre-send check

0hours per week of rework given back
0full-time-equivalents of capacity recovered

Assumes ~40% of AI-assisted time goes to correcting, rewriting, and verifying output (Workday, Jan 2026 ↗), of which the automated check reclaims a conservative ~60%.

The Gap Check

A real audit. Not a demo.

Twenty minutes. We pressure-test how AI content actually ships in your organization and show you what’s slipping through — before it ships for you.

  • You leave with findings either way — the audit stands on its own.
  • Straight to a principal — not an intake queue, not an SDR sequence.
  • If you don’t need us, we’ll say so.
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